No doubt about it—matcha has soared in popularity in the U.S. over the past few years. Demand is so high that brands like Ippodo have had to pause production on some of their best-selling powders just to keep up. There’s even a National Matcha Day (May 2, if you’re wondering). In NYC alone, matcha cafes...
Category: cooking
5 Lessons on Energy, Feedback & Hustle From the Founders of HappyPop
When Maya French and Dustin Baker became neighbors back in 2013, they had no idea they’d one day be co-founders, let alone build two beverage brands together. But a shared interest in health, entrepreneurship, and the food space quickly sparked something bigger. After tossing around ideas—like juice bars and natural drinks—they eventually landed on Koia,...
What’s New on Food52: Recipes, Videos, and Florals We’re Loving
Welcome to the latest edition of Food52 Founder Amanda Hesser’s weekly newsletter, Hey There, It’s Amanda, packed with food, travel, and shopping tips, Food52 doings, and other matters that catch her eye. Get inspired—sign up here for her emails. Food52 started with community. Before we launched the site, we put out a call for people...
Olivier Salad
A favorite throughout Eastern Europe and beyond for more than 150 years, this Olivier Salad recipe, also known as Russian Salad, features the most delicious combination of flavors and textures for a winning salad that is perfect for everything from a casual picnic to an elegant dinner party! Russian Salad While reading Amor Towles’ A…...
Everything I Ate at NYC’s Second Oldest Italian Bakery
As a part of Snack Shop series, Annie Arriaga investigates the latest and greatest viral snack shops in New York City to see if the hype is real, if the snacks are yummy, and if the spot is underrated, overrated, or perfectly rated. One of the most beautiful parts about living in New York City,...